Did you know that 52 percent of communications leaders believe that at least half of a company's market value is attributed to its reputation?

Zignal conducted its first ever study into brand health, in association with PR Week, to discover how top communications professionals value brand reputation and what they do to build and protect this crucial asset. 

Download the report to learn why:

  • 73 percent of communications executives believe they aren't as ready as they should be to react to an unexpected crisis at a moment’s notice
  • 66 percent of respondents admit they could use better tools and tactics to ensure their brand safety
  • 91 percent of respondents see Artificial Intelligence and machine learning as a boon to the communications profession

 

Zignal Enterprise

Zignal Enterprise

Centralized Media Intelligence Platform

Analyze the entire media spectrum in realtime to make data driven decisions, identify trends and opportunities, and take proactive action.

Get a Demo

Zignal Command Center

Zignal Command Center

Mission Control for your Enterprise

Stunning visualizations of realtime data enables teams and departments to collaborate across the enterprise.

Get a Demo