Brand health has become top-of-mind for every large enterprise. With over sixty percent of a company's valuation tied to brand reputation, the C-Suite and Board of Directors are hyper-vigilant on building and protecting brand health. At the same time, companies realize the tremendous power of creating purpose-driven brands that connect with their many stakeholders and audiences.
In today's fast-moving digital landscape, how can communications teams inform the C-Suite on the health and safety of their brands? How do organizations accurately measure the impact of their brand's narratives -- quickly and accurately?
Download this webinar to explore:
- The new data science behind measuring brand health
- The modern metrics for measuring brand health and reputation
- Identify potential risks to an organization's brand reputation
- Aligning communications activities with key business objectives and narratives
- Establishing a reporting structure that delivers accurate and timely reports to the C-Suite
Centralized Media Intelligence Platform
Analyze the entire media spectrum in realtime to make data driven decisions, identify trends and opportunities, and take proactive action.
Zignal Command Center
Mission Control for your Enterprise
Stunning visualizations of realtime data enables teams and departments to collaborate across the enterprise.